About Us

Knowledge that drives better decisions

About Us

Knowledge that drives better decisions

At Evoke, science and strategy go hand in hand. We are a company specialized in Sensory and Consumer Research, operating throughout Brazil and Latin America — including our international unit: Evoke Mexico.

Since 2012, we’ve been helping brands better understand their products, packaging, and positioning. We work with companies across a variety of sectors, with emphasis on food, cosmetics, hygiene, cleaning, and personal care.

Credibility built on results
Our infrastructure is designed to deliver technical excellence and agility in every project:

  • Sensory labs and testing rooms with temperature, ventilation, and hygiene control.
  • Proprietary platforms for data collection and real-time analysis.
  • Modern tools including online, mobile, and social media-based surveys.


People at the center of everything

We value active listening and care at every stage of research. Our evaluators are selected through rigorous criteria and treated with respect and professionalism — because quality data starts with well-cared-for participants.

True partners, always close
We don’t just see ourselves as providers — we’re partners. We believe in transparent, long-term, close relationships. Evoke is an extension of your team, committed to transforming data into strategic decisions that drive real impact.

"We awaken senses, connect people and create experiences that leave a lasting impression."